Skip to content

HNI / super-angel · Curated list

Virat Kohli & Anushka Sharma (family investments)

Mumbai

At a glance

City
Mumbai
HQ / office
Mumbai (family reportedly relocated to London in 2025; commercial base remains Mumbai)
Corpus (as reported)
Combined net worth ~Rs 1,300 crore (media estimate, Outlook Luxe 2026); no disclosed AUM — no pooled vehicle

About

India's highest-profile celebrity investor couple, investing personally (no formal family office) in brand-aligned consumer businesses: Go Digit General Insurance (2020 pre-IPO, listed 2024), plant-based meat brand Blue Tribe (both, as investors and ambassadors), Anushka's stake in Wholsum Foods/Slurrp Farm, and Kohli's Rs 40 crore December 2025 investment in Agilitas Sports, which simultaneously acquired his One8 athleisure brand. Kohli ended his 15-year Cornerstone Sport management deal in 2024 and now works with agency Sporting Beyond while building his own One8 ecosystem.

Investment focus

Ad hoc direct minority stakes in early-to-growth-stage consumer brands, usually bundled with brand ambassadorship · Sportswear & athleisure, plant-based/health food & beverage, insurance/fintech, fitness & recovery tech

Cheque size

Roughly Rs 50 lakh to Rs 40 crore per deal (e.g., Rs 2 crore + Rs 50 lakh in Go Digit 2020; Rs 40 crore by Kohli in Agilitas 2025)

As compiled from public sources — verify with the investor.

SEBI registration

Not a SEBI AIF / offshore

Notable portfolio

Go Digit General Insurance (both, 2020; listed May 2024, ~3.5x on Kohli's stake at IPO); Blue Tribe Foods (both, 2022, plant-based meat); Agilitas Sports (Kohli Rs 40 crore, Dec 2025; Anushka also an investor — Agilitas acquired his One8 brand); Wholsum Foods / Slurrp Farm (Anushka, 2022); Rage Coffee (Kohli); Universal Sportsbiz / WROGN (Kohli, since 2015); Hyperice (Kohli, 2019, US recovery-tech); Sport Convo (Kohli, 2017)

Team & organisation

Virat Kohli & Anushka Sharma (no formal family-office vehicle; Kohli's business interests handled via One8/his management; Anushka also runs Clean Slate Filmz)

Brand-plus-equity model could turbocharge UP consumer, food-processing and sports-goods startups (natural fit with the Meerut sports-manufacturing cluster); however, they take few, highly curated deals with an endorsement component, so approach only with flagship consumer opportunities via their agencies.

Connect through iHub India

Open a funding round and send a structured pitch from this profile. It's recorded now and delivered the moment this investor joins iHub India; if they accept, contact details are shared and the conversation moves into a tracked deal room.

Raising a round? Send a funding pitch with your traction — an acceptance opens a tracked deal room. Mentors, incubators, corporates and students can request an intro instead.

Work at Virat Kohli & Anushka Sharma (family investments)? Claim this profile to keep it current and receive pitches directly.

Frequently asked

What does Virat Kohli & Anushka Sharma (family investments) invest in?
Ad hoc direct minority stakes in early-to-growth-stage consumer brands, usually bundled with brand ambassadorship · Sportswear & athleisure, plant-based/health food & beverage, insurance/fintech, fitness & recovery tech
What cheque size does Virat Kohli & Anushka Sharma (family investments) write?
As compiled from public sources: Roughly Rs 50 lakh to Rs 40 crore per deal (e.g., Rs 2 crore + Rs 50 lakh in Go Digit 2020; Rs 40 crore by Kohli in Agilitas 2025)
How do I pitch Virat Kohli & Anushka Sharma (family investments) through iHub India?
Create a free startup account, open a funding round, and send a structured pitch from this profile. If the investor accepts, contact details are shared and the conversation moves into a tracked deal room.

About this record

  • No formal family office, website, or public investment channel — deals are ad hoc and agency-intermediated, usually requiring a brand-ambassadorship angle; family reportedly relocated to London (2025), adding access friction. Both principals active; no controversy.

Compiled from public sources as of 2026-07. iHub India lists investors neutrally and does not endorse, rank, or verify investment terms — confirm all details directly with the investor before transacting.

Sources: https://inc42.com/buzz/celebrity-couple-anushka-sharma-virat-kohli-invest-in-plant-based-meat-startup-blue-tribe/; https://www.sportspro.com/news/finance-investment/virat-kohli-agilitas-one8-investment-puma-december-2025/; https://entrackr.com/2024/01/exclusive-anushka-sharma-backed-slurrp-farm-raises-7-2-mn-in-new-round/